The Creative Agent is Rich Endean - a creative designer based in North East England with over eight years commercial agency experience and a track record for clever design and good ideas.

V Sports

Brand identity

The Brief: Develop a logo for V Sports, a new ice-hockey sportswear brand.

The Solution: A distinctive V logo based around the hard-hitting aspect of the sport which can be embroidered and printed at small sizes on clothing without losing impact.


Branded baseball cap

Hockey jersey