The Creative Agent is Rich Endean - a creative designer based in North East England with over eight years commercial agency experience and a track record for clever design and good ideas.

The Drum

Creative Challenge

The Brief: Design a poster to welcome visitors to your city - a creative challenge issued by trade magazine The Drum. Oh, and a deadline of two hours from when the brief was issued.

The Solution: Avoiding clichés around football, The Creative Agent opted to poke a bit of fun at for the next most popular Geordie cliché - the world-renowned lack of clothing worn by locals in the middle of winter. The submitted concept was subsequently published in the magazine's next issue as a top-ten idea.

Coats off ladies and gentlemen...

Website by Ki Media